Instagram Creators Can Now Lock Content Behind a Paywall

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Shivangi Gupta
Shivangi Gupta
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We all know Instagram’s journey from a photo-sharing app to becoming a platform for millions of creators and small business owners. Known for its quick updates and keeping up with today’s digital age, Instagram is considered one of the most popular social media platforms. To know about the recent update where Instagram Creators Can Now Lock Content Behind a Paywall, keep reading!

For quite a time Instagram has been developing its creator subscription program. The creator subscription program allows the creators to share their posts with subscriber-only feed posts.

After Snapchat’s launch of its premium service, Instagram is also upgrading from its standard app. If you are here to know about the update, Instagram Creators Can Now Lock Content Behind a Paywall, and how can you use the subscription program, stay with us!

What is Instagram’s Creator Subscription Program?

Instagram has been developing its creator subscription program. The creator subscription program allows the creators to share their posts with subscriber-only feed posts.

Also, read Instagram Keeps Crashing in 2022 | Users Worldwide Are Having This Issue

The news was announced by Instagram head Adam Mosseri on Twitter. The posts or reels shared with subscriber-only feed posts will have a purple badge with a crown symbol.

Standout Features of the Creator Subscription Program of Instagram

Instagram Creators Can Now Lock Content Behind a Paywall

The new creator subscription program was earlier tested in January with paywalled stories, posts, and live streams. Following is the list of features of Instagram Creators Can Now Lock Content Behind a Paywall with the new update.

  1. Instagram creators to share their posts with subscriber-only feed posts.
  2. The posts or reels shared with subscriber-only feed posts will have a purple badge with a crown symbol.
  3. The feature is currently available for the U.S. audience.
  4. Creators and influencers can charge fans up to $100 per month to access exclusive content. 
  5. Creators and influencers can chat in DMs with a group of up to 30 subscribers.
  6. The subscriber will have access to a subscriber home tab on a creator’s profile as well.

The parent company Meta recently clarified that until 2024, the company will not charge a commission on creators or influencers’ earnings.

Also, read How to Deactivate Instagram Account on iPhone | Follow The 7 Easy Steps to Close Instagram

Internet Reacts to Creator Subscription Program of Instagram

Wrapping Up

For quite a time Instagram has been developing its creator subscription program. The creator subscription program allows the creators to share their posts with subscriber-only feed posts. To know about the recent update where Instagram Creators Can Now Lock Content Behind a Paywall, read the entire article and do share it with your friends!

Frequently Asked Questions

What is Instagram’s creator subscription program?

The creator subscription program allows the creators to share their posts with subscriber-only feed posts. You can get exclusive content from your fav creator, by subscribing to the creator’s content.

How much do I have to pay for Instagram’s creator subscription program?

Creators and influencers can charge fans up to $100 per month to access exclusive content. 

Is Instagram’s creator subscription program available everywhere?

After testing the feature in January, the update is currently available for the U.S. audience.

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