What’s the Best Time to Post on TikTok on Thursday

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Asima Rameesha
Asima Rameesha
Asima is enthusiastic about new prospects that present themselves and tries to hustle whenever she has the opportunity. The author adores the idea of inspiring the rest of the world through her vision. Asima finds herself when she writes and when she's not writing, you'll find her eating spaghetti and binge-watching Netflix.

TikTok is one of the most popular platforms that continues to expand at a rapid rate. TikTok gives a platform for everyone, whether you have a personal profile or a commercial presence. However, in order to be successful on TikTok, you must expand your audience. To do so, you’ll need to understand How the TikTok algorithm works on different days. Here is the best time to post on TikTok on Thursday.

You may use TikTok to make short, funny lip-syncing videos. Creating interesting and organic content, on the other hand, takes time and work. I understand that you want your videos to be popular on the For You Page as well. Set a goal to extend the reach of your personal or business profile’s audience to accomplish this- Understand the algorithm for that.

When do I water my plants?
When do I water my plants?

Create unique content and post it at the right time for maximum engagement to your profile. To know more about how to promote TikTok videos, let’s dive into this article and read all the steps that help you increase your views on videos.

Best Time to Post on TikTok on Thursday

TikTok logo ; best time to post on TikTok on Thursday

There will be a specific time on each day when TikTok active users are high. That’s when you have to publish your content for maximum reach. 7.00 PM is considered the best time to post on TikTok on Thursday for maximum engagement.

Why 7.00 PM is the Best Time to Post on TikTok on Thursday

According to research, TikTok engagement is high and consistent on hours when people are most likely to relax. 7.00 PM is the time when most people check social media before going to bed.

Also, read Best Time To Post On Facebook For Maximum Likes and Engagement

Unlike other social media, TikTok promotes or triggers the instinct to make a TikTok video when you are in a group of close friends or family. TikTok never shows you the same content again on FYP, which makes you scroll more for unlimited fresh content secretly when you are at work.

How Does TikTok Algorithm Works

TikTok logo ; best time to post on TikTok on Thursday

TikTok clearly knows what its users want. As per TikTok data, about 49% of people search for new features. So TikTok always personalizes its algorithm to every user. The TikTok algorithm is a recommendation system that decides which video should be on FYP.

Algorithms are a way of social networking that pays attention to our activities and provides services according to that. It is the one thing that is common in all platform’s algorithms. Everyone gives prior importance to user interaction on the platform such as the accounts you follow, your ‘Added to favorites,’ your ‘hidden’ contents, likes, comments, sharing, and watching time.

TikTok logo ; best time to post on TikTok on Thursday

When TikTok finds a niche of your interests, it starts to filter the content on the platform based on your preferences. When there is a hashtag, sound, or caption which is similar to your interests, your FYP will rank that content in the beginning when you are most active on TikTok. It explains why you have to consider providing better captions and original content as a creator.

Also, read The Best Time to Post on Twitter To Make Your Tweets Fly

Like the preferred elements, the TikTok algorithm also has some guidelines on the content that it won’t promote. The TikTok algorithm will not encourage duplicate content, copyrighted content, content that violated the platform’s guidelines, and content that is considered spam. TikTok ensures that you are not seeing the same content again on the FYP, which makes the platform more appealing and interesting.

How Does the Algorithm Work in Times of the Day?

TikTok logo ; best time to post on TikTok on Thursday

The TikTok algorithm works differently at different times of the day. User activity is high around 7.00 PM on TikTok on workdays. The TikTok algorithm is not a single set of instructions but a series of instructions destined to work separately for separate operations. The algorithm of FYP for users is nothing like the algorithm of videos for a creator. 

To customize the user interface for every individual, there are several features TikTok takes advantage of. User activity, device settings, and video information are the main factors that affect the TikTok algorithm. 

TikTok logo ; best time to post on TikTok on Thursday

As a creator, you have to know how to work with the TikTok algorithm rather than knowing the best posting time. When your tactics are good enough to beat the algorithm, you don’t have to worry about the best time to post on TikTok anymore.

Also, read Know The Best Time To Post On Instagram For Maximum Likes and Engagement

Observe your competitors in your niche and find out their posting time daily. Check your TikTok analytics by switching to a business account. Make a note of your audience’s age group, location, and device settings to customize your content in the future. Add click baits like ‘watch till the end’ or ‘You are going to like what she did in the end’ in the captions- Make them stop scrolling. 

Wrapping Up

Now you know how to deal with the TikTok algorithm and the best time to post on TikTok on Thursday. Never skip TikTok on Thursdays as it is the weekday with the highest rate of user activity. I hope this article was insightful and you will get ideas to promote the reach of your content. Check out Path Of EX for more content like this.


Frequently Asked Questions

1.  What’s the best time to post on TikTok on Thursday?

7.00 PM is the best time to post on TikTok on Thursday. 

2. What’s the best time to post on TikTok?

Evenings are the best tips to post on TikTok. 7.00 PM on Thursday has the highest engagement rate for TikTok so far.

3. How to find the best time to post on TikTok?

Fix a niche for your content and find competitors in that niche. Observe their posting time and type of content. These findings along with your TikTok audience data will help you to find the best time to post on TikTok.


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