You must have heard about many people earning through reels on Instagram, haven’t you? But do you have any idea how much these people make by creating reels on Instagram? Well, I will tell you how much does Instagram pay for reels in this article. So come along!
Instagram has offered a great way for creative people to earn money on the platform by creating reels. Many have even taken it up as a full-time profession and earned fame as an influential influencer. If you are also striving to be one and are curious to know how much you can actually earn on Instagram, read this article till the end.
Let’s jump into the article and learn how much does Instagram pay for reels. Why wait, then? Let’s begin!
In This Article
Do You Get Paid For Instagram Reels?
Yes, earlier, you did get paid for reels directly from Instagram. There used to be a direct payment program for users creating Reels named Reels Play Bonus Program, which was an invite-only program, and creators got directly paid for reels if their reels got data at least 1,000 views in 30 days from the day of posting.
But in March 2023, Instagram made it clear in its blog post that it “will stop extending new and renewed Reels Play deals on Instagram globally as we explore the future of the program. We will honor the existing Instagram Reels Play deals until they expire.” So only those who are part of the Reels Play Bonus program before March 2023 and whose Instagram Reels Play deals have not expired are directly paid by Instagram for many Reels. Other than this, Instagram doesn’t pay anyone for making reels.
So, if you are not part of the invite-only Reels Play bonus program, you cannot get paid for creating Instagram reels directly from Instagram, but you can earn through collaborations and sponsorships. You can also earn from the ads that run on your account, but for this, you need at least 10,000 followers, five (or more) Reels videos, and 600,000 minutes of viewership over the last 60 days.
How Much Does Instagram Pay For Reels?
Now, coming to the main query: how much does Instagram pay for reels? Well, there is no direct answer to it. If you are a part of the Reels Play bonus program, you get paid for views, but there are many other factors to it than just views, like engagement rate, target audience, type of content, number of reels created in a month, etc. So, exactly telling how much to get paid for reels is difficult as there is no fixed amount you get. Sometimes, you get more, while other times, you get less, depending on the various factors.
Let’s take the case of a content creator, Kitty Parker. She, on average, earns $200.56 per 20K-30K views (source her tweet). If we go by this information, she is earning $8.35 per 1,000 views on her reels, but this may vary from one creator to another.
However, Instagram now doesn’t have a direct payment program for users creating Reels on the platform. So, you can now rely on collaboration and sponsorships to earn through reels on Instagram, and depending on your brand value, you can easily earn $1000 to $5000 per month.
Wrapping Up
With this, I come to the end of this blog, and I hope you now know how much does Instagram pay for reels. So, you can get anywhere between $1000 to $5000 a month by creating reels. And yeah, for any further queries related to Instagram and its features, you can comment in the comments section below.
So, guys, that is it for today. Take care! And keep visiting our website, Path of EX, for more such queries related to Social media, Gaming and Technology. Till then, Bye! Bye!
Frequently Asked Questions
1. How much Instagram pay for 1,000 views on Reels?
You are paid anywhere between $8 to $10 for 1,000 views on Instagram reels under the Reels Play bonus program.
2. How much do you get paid per reel on Instagram?
You get paid for views on reels, and you can get anywhere between $8 to $10 for 1,000 views on Instagram reels under the Reels Play bonus program.
