Snapchat is an instant messaging platform known for its ephemeral nature of messaging and is considered the top most liked social media platform by teenagers and young adults. Since the main audience for Snapchat is teenagers, it means Snapchat has to constantly update and introduce new features in order to keep up with the younger audience. To know about Snapchat Update For October, and what features to expect in the near future, go through this blog!
The last few weeks have been quite a celebration as the platform has several millions of users in Dutch and Nordic commuting. The current focus of Snapchat is AR, and the company is planning to enhance its AR technology. Besides that, there is a Lens Festival that will be hosted by Snap, the parent company of Snapchat on 9th November.
So, without further ado, let’s dig in to learn about Snapchat Update For October and Snapchat latest update.
In This Article
What is the Snapchat Update For October?
In the month of October, Snapchat will be majorly focusing on AR and is all set to enhance My AI chatbot on the platform. Recent times have called for celebration as Snapchat celebrated its millions of users in different countries across the world.
In this article, we will dive in and learn about the latest features that will be incorporated in the latest update of Snapchat. We will discuss these features one by one.
Snap to Host Lens Fest for AR Developers Globally
Snap, the parent company of Snapchat, is all set and preparing to host a lens fest for AR developers on 9th November 2023. The official website of Snapchat says the fest is for anyone, and it “invites developers, partners, and creators to join us for a day of announcements, virtual sessions, networking, and more. If you are someone who is willing to join the fest, then you will have to register first.
Apart from that, Snap has announced that the platform encourages developers to submit nominations for the Lens Fest Awards to be recognized for their creations during the event.
Snapchat is Celebrating Five Million Snapchat+ Subscribers
In the past week, Snapchat has celebrated 5 million Snapchat plus subscribers. Snapchat Plus is a subscription-based service offered by snapchat to get exclusive feature offers, along with other perks that help Snapchatters customize their app.
Snapchat Plus service was introduced by the platform last year, and within a year, the subscription service has 5 million subscribers, which is quite a feat. Snapchat Plus subscribers get to try more than 20 new features, including the latest AI-powered products, like My AI and Dreams.
Evolving My AI with Sponsored Links Powered by Microsoft Advertising
Snap has partnered with Microsoft Advertising to power Sponsored Links within My AI. My AI is a chatbot that was introduced by Snapchat in April this year and is considered the most widely used consumer chatbot.
The partnership with Microsoft’s Advertising’s Ads for Chat API and Sponsored Links connect the community with partners relevant to their conversation while helping partners reach Snapchatters at the moment they have indicated potential interest in their offering.
Celebration: 5 Million Dutch Snapchatters and 9 Million Nordic Snapchatters!
Snapchat is celebrating over 5 million Snapchat users in the Netherlands. The fun facts shared by Snapchat regarding its audience in the Netherlands include:
- Snapchat reaches 90% of 13-24-year-olds and 70% of 13-34-year-olds in the Netherlands.
- Although the app is loved by Gen Z, nearly 45% of Snapchatters in the Netherlands are 25 or older.
Snapchat has also stated that the platform has over nine million monthly active users combined in Denmark, Norway, and Sweden. The facts stated by the Snapchat website states:
- Snapchat currently reaches 90 percent of people aged 13 – 24 in the Nordics.
- While Snapchat is loved by Generation Z, almost 60% of Snapchatters in the Nordic are 25 years or older.
- Nordic Snapchatters open the app an average of 40 times per day.
Wrapping Up
Snapchat is known for its user-friendly updates and great user interface. Snapchat updates its platform quite often to keep up with the needs of the younger generation. To know about Snapchat’s new update and Snapchat October Update, read the entire article and share it with your friends.
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Frequently Asked Questions
1. What is the Snapchat October Update?
1. Snap to Host Lens Fest for AR Developers Globally.
2. Snapchat is also partnering with Microsoft Advertising to power Sponsored Links within My AI
2. When is the Lens Fest for AR Developers going to be held?
Snap, the parent company of Snapchat, is all set and preparing to host a lens fest for AR developers on 9th November 2023.
