As we head to the festive season, Snapchat is updating the platform to give a better user interface and some new features for its users. Every few weeks, Snapchat updates its platform either by upgrading old features or by introducing brand-new features. To learn about the Snapchat December Update, go through this blog thoroughly.
In the latest development, Snapchat is all set to introduce Lens Studio 5.0 for advanced AR development. Other than that, Snapchat is collaborating with the NYX makeup brand for brand-new try-on filters. We will be discussing all these features in this article.
So, without further ado, let’s dig in to learn about the Snapchat December Update and Snapchat’s latest update.
In This Article
What is the Snapchat December Update?
In the month of December, there is not a major change on Snapchat, but you can easily see the upgradation in the already existing features.
The major update is that Snapchat is all set to introduce Lens Studio 5.0, which was announced in Lens Fest 2023. In the below-mentioned guide, we will dive in and learn about the latest features that will be incorporated in the latest update of Snapchat. We will discuss these features one by one.
1. Introducing Lens Studio 5.0 Beta for Advanced AR Development
At the sixth annual Lens Fest, a fest dedicated to celebrating AR developers from across the world. In the Lens Fest, Snap announced that the platform is all set to introduce Lens Studio 5.0 Beta, a studio that will help in the advancement of AR development by collaborative teams. The major features of Lens Studio 5.0 are as follows:
- Boosting Productivity: With Lens Studio 5.0, Snap is all set to focus on ’building more complex AR projects. Now, projects load 18x faster.
- New AI Capabilities: Snap has collaborated with Open AI to offer a new ChatGPT Remote API. As a Lens developer, you can now leverage ChatGPT in your Lenses, unlocking new types of learning, conversational, and creative experiences for Snapchatters.
- Empowering Team Collaboration: The Lens Studio 5.0 Beta will also support version control tools like Git for better project management. Now, different developers can work on projects at the same time.
2. Snap Celebrates Augmented Reality at Inaugural APAC AR Day
Snap celebrated its inaugural APAC AR Day in Mumbai, India. In the event, Snp celebrated Snapchat’s leadership in Augmented Reality (AR), its thriving AR creator and developer community, and the company’s ongoing commitment to democratizing AR for users and brands.
The event was attended by Evan Spiegel, Snap CEO and Co-Founder, Snap APAC President Ajit Mohan, and others. In a statement, Evan said, “I love the energy of the young and vibrant Indian developer community. With over 200 million Snapchatters in India, we’re seeing more and more creators, developers, and brands tap into our community’s passion for augmented reality experiences. We’re excited to be building the future with such incredible local talent.”
The event was fully packed and was attended by creators, developers, advertisers, and, most important among them: Ty Ahmad-Taylor, Snap’s VP of Product Growth; Resh Sidhu, Global Director Arcadia, Snap’s AR Creative Studio; Haran Ramachandran, Snap’s APAC Head of Creative Strategy, and Jeremy Voss, Snap’s Director of Product.
The key highlights of the event included Building Businesses with Snap AR and Building Businesses with Snap AR.
3. Snapchat Collaborated With NYX Beauty
Snapchat has collaborated with NYX Professional Makeup to let users express themselves in a moment in a better way. The collaboration is called NYX Beauty Bestie: a Snap AR. The AR is an AI-powered experience that is created by Snapchat’s in-house creative studio, Arcadia. With the AR, a user can hone their makeup artist skills at the tip of their fingertips, making their beauty routine easier. After creating a look, you can easily save and share your looks with friends.
With the collaboration, you can enjoy features like Today’s Look, Tips, Trends, and Saved Libraries.
4. A Private Rolling Stones Concert in Your Living Room
As a way to celebrate the new Rolling Stones album “Hackney Diamonds,” Snapchat’s Paris-based AR studio is teaming up with the band’s creative team to give fans an advanced AR experience that is never seen before. In order to activate the AR experience with Rolling Stones, follow the given steps.
- Launch the Snapchat app on your device.
- Choose the Rolling Stones Bitmoji Show Lens – an AR music concert stage will appear in front of you with 3D Bitmoji avatars of Mick Jagger, Keith Richards, and Ronnie Wood playing their latest track, “Angry.”
- Your own Bitmoji will also be able to join the show by dancing on stage next to the Rolling Stones!
Wrapping Up
Snapchat is known for its user-friendly updates and great user interface. Snapchat updates its platform quite often to keep up with the needs of the younger generation. To know about Snapchat’s new update and the Snapchat December Update, read the entire article and share it with your friends.
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Frequently Asked Questions
1. What is Snapchat’s update for December 2023?
1. Introducing Lens Studio 5.0 Beta for Advanced AR Development
2. Snap Celebrates Augmented Reality at Inaugural APAC AR Day.
2. Where was Snapchat’s inaugural APAC AR held?
Snap celebrated its inaugural APAC AR Day in Mumbai, India.
