Instagram Story Viewer Order: How the Instagram Stories Algorithm Works in 2022

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Shivangi Gupta
Shivangi Gupta
Shivangi adds great value to the team with her prompt and well-researched insight. Her unprecedented love for literature is reflected well enough in her writings. She takes you on a tour to a world apart with the visual imagery in her content that urges the readers to ponder. To get the brain juices flowing, she makes sure to have a brewing cup of coffee next to her all day.

Instagram stories are a great way to connect with your audience. However, have you ever thought about how the Instagram story viewer order is decided? The order in which you see the list of people who have viewed your story cannot be vague. So, is there any algorithm that decides the Instagram story viewer order? Let us find that out in this article.

Instagram is a great online space. It has so many great features. Stories, reels, and videos are some features that are not just aesthetic but also helps the users in widening their follower base. While Instagram started out as a social media space, now it has turned into a strategic marketing app. It is being used by big brands and influencers alike. And why won’t it be?

If you have ever closely observed how people are placed on the Instagram story viewer order, you would know that it is hard to determine. You can keep guessing how the list has been ordered with no luck. That is why I am here. Scroll down to find out everything about the Instagram story viewer order.

What is Instagram Story Viewer Order?

Instagram Story Viewer Order: How the Instagram Stories Algorithm Works in 2022

Instagram introduced the stories feature long after Snapchat. At first, the audience found it hard to connect with. However, over time, the stories feature became a user favorite. It gave the users a glimpse of a person’s life in real-time. Over the years, the stories feature has turned from an entertainment feature to a marketing feature.

Also, read Instagram Following List Order Explained | 7 Important Things That Effect Your Following List

Have you ever seen someone who posts more than one picture a day on Instagram? Me neither! If you are someone who aspires to be an influencer on Instagram, you know that posting more than one picture a day on your feed can be unaesthetic. That’s where the stories feature comes to our rescue. This feature holds a lot of power. You can upload as many stories as you want in a day without worrying about ruining the aesthetics of your feed.

Posting stories is a great way to connect with your audience. Unlike videos, you can see who viewed your stories, unless they watch the Instagram story anonymously. Instagram story viewer order is the list of people that watch your stories. This gives you an image of your prospective follower base. Knowing who watches your stories is a great way to plan for marketing strategies. However, is the order of your story viewer list important? You will find that out in the following sections.

How Does the Instagram Story Viewer Order Algorithm Work?

Instagram Story Viewer Order: How the Instagram Stories Algorithm Works in 2022

There are many theories as to how the Instagram story viewer order is decided. For instance, a while back I used to think that the person who views the story first comes at the bottom of the list. This was until I did my research and found the right Instagram story viewer order. So, here is everything you need to know about the order of your story viewers.

Also, read How to View Instagram Without an Account in 2022 | Is It Possible?

The first and foremost thing you need to know is the Instagram story viewer order depends on your followers and not you. Yes! The algorithm looks at your profile visits, comments, and likes to rank people on the viewer list. So, the people who view your story are ranked on their behavior with your profile. The followers who interact with your profile are at the top of the list.

After several experiments by many Instagram users, two things have been made very clear about the Instagram viewer list order. Here is what you need to know:

  • The Instagram story viewer’s list is arranged in a reverse chronological manner till the time your story gets 50 views. So, whoever viewed the story first ends up at the bottom of the list. This means the first viewer is at the end of the list while the last viewer is at the top of the list. However, this order only works until 50 views.
  • After your story gets more than 50 views, the Instagram story viewer order changes. Now, the person who interacts the most with your profile lands on the top of the list. Remember, when I say interacts with your profile, I mean that this person visits your profile, likes, and comments on your posts more than other people on the list.

How to Benefit From Instagram Story Viewer Order?

Instagram Story Viewer Order: How the Instagram Stories Algorithm Works in 2022

The Instagram stories feature is not just a regular feature. While it started out as an entertainment feature, now, it is considered a great space for marketing. The Instagram story viewer order is an efficient way to see who visits your profile and interacts with your content. This way you can get a hold of your target audience.

Also, read How to Create an Instagram Avatar in 2022 | An Easy 7 Step Guide to Create a Virtual You

A story can be used for various purposes. A company can promote its new products, discount period, and so much more. An influencer can post their blogs, upcoming project teasers, and life updates on the story. So, if you know your audience, you will be able to interact more with them. Here is how you can use the Instagram story viewer for benefitting your profile.

1. Engage with the High-Ranked Audience of the Instagram Story Viewer Order

We have discussed earlier that the person who shows on the top of your viewer list interacts with your profile. So, if you are running a business, you can check the person who constantly shows on the top of the Instagram story viewer order. This way you can determine the users that can be most useful for you.

Once you have figured out your most engaged users, all you have to do is interact with them. Tag them in your stories, have conversations with them, and take their feedback. This way you can create your audience into an asset.

2. Engage with the Low-Ranked Audience of the Instagram Story Viewer Order

Instagram Story Viewer Order: How the Instagram Stories Algorithm Works in 2022

While the person on the top of the Instagram story viewer order is already a partial asset, you need to worry about the at the bottom of the list. The person who appears on the last of the viewer’s list interacts the least with your profile. Your focus should be on engaging with these people.

Remember, when you see the people from the bottom of the listing moving up, that means your brand is growing. It means that you have made progress in terms of engaging with your audience.

Also, read Instagram Live Rooms | How to Use the New Feature for Creators

Wrapping Up

It is time to wrap up! In this article, we have looked at the Instagram story viewer order. I have told you everything you need to know about the viewer list. It is a great way for you to judge who interacts with your profile and who does not. This data can be collected and used while marketing your brand.

I hope you liked this article. For more such content, keep visiting Path of EX!

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