Instagram is known for its quick updates and user-friendly features. Lately, Instagram has been pushing the video format on the platform with its Reels. Reels are Instagram’s own TikTok, and with the platform’s short-form videos, users highly criticized the feature, but time and again, we have seen Instagram algorithms favoring Reels on the app. Now, you can even earn money on Instagram Reels. If you are someone who wants to know about ways to earn money on Reels, then you are at the right place. In this article, I will tell you, how to make money on Instagram Reels and when does Instagram pay you for reels.
Social media platforms like Instagram have emerged from being just a platform to a full-time career. Creators can now earn on Instagram by building a personal brand and identity. Reels on Instagram are one way of increasing your followers, reach and earn. Instagram has fully established that Reels is the next big thing and now has a dedicated button on the platform.
So, without further ado, let’s dig in to learn how to make money on Instagram Reels and how much does Instagram pay for Reels.
In This Article
Can You Make Money from Instagram Reels?
Reels have now become a strong TikTok alternative, and with so many creators on Instagram, you can quickly look for a way to make money on Instagram Reels.
So, to answer your question, yes, you can make money from Instagram Reels. Instagram offers a few different methods for high-performing creators to earn money on Reels, including ad placement and brand partnerships.
Instagram also had views-based Reels Play bonuses, which would allow a user to earn money. But in March 2023, Instagram said that it “will stop extending new and renewed Reels Play deals on Instagram globally as we explore the future of the program. We will honor the existing Instagram Reels Play deals until they expire.”
How to Make Money on Instagram Reels?
Now that we have established that there are ways to earn money on Instagram Reels, it is time to dive into different ways of making money on Instagram. For this, you must know about the Instagram Reels hacks. Users have many questions regarding does Instagram pay for reels and how many views on Instagram Reels to get paid.
In the below-mentioned guide, I have explained the ways by which you can earn money on Reels.
Method 1: Make Money on Instagram Reels Using Affiliate Marketing
Affiliate marketing is a commission-based earning and is described as when you sell someone else’s product and get a commission per sale. As a result, rather than selling directly, you will only receive commissions.
In affiliate marketing on Instagram Reels, you need to sell others’ products and services; you can make your Reel fun by using trending songs, quirky and creative. The best part is you just need 5,000 to 15,000 followers to start affiliate marketing on the platform.
Method 2: Make Money on Instagram Reels by Selling Your Products or Services
If you are a creator with over 20K followers and have a huge influence among your niche audience, you can easily sell your products or services. Your audience on your Instagram knows you, and when you sell them your product directly, they find it authentic and genuine.
You can sell your products by making a Reel and directing users to your official website. This way, you can also generate traffic for your website. You can make money by selling your products directly on Instagram Reels and advertising them yourself.
Method 3: Make Money on Instagram Reels by Brand Collaboration
Brands on Instagram seek influential creators on the platform to collaborate with. It is to be noted you can make money on Instagram reels through brand collaboration if and only if your followers count is great.
Brands depending on their budget decide which creator they would approach for a collaboration. So, depending on your influence and size, you can make money on Instagram Reels by brand collaboration.
Method 4: Make Money on Instagram Reels by Using Achievement Badges
Achievement badges on Instagram are a kind of award and reward offered to reel creators who either set the trend or put their creativity into their content. There are two kinds of Achievement badges on Instagram: Trendsetter and Creative Streak.
You can receive an achievement badge by collaborating with other creators using Instagram collabs or remixing a reel and using interactive stickers on your reel such as the Add yours sticker, polls, quizzes, or questions, thus making money on Instagram Reels.
Method 5: Use Instagram Reels to Drive Traffic to Your Site
You can easily direct your followers to your website through Instagram Reels. Once you do that, more traffic will be drawn to your website; you will get more views on Instagram Reels. Thus, you can make it indirectly through Instagram Reels.
The more visitors to your website, the more your chance of making more money on the platform.
Method 6: Make Money on Instagram Reels Using Instagram Gifts
The gifting feature on Instagram will allow the reel creators to earn money directly as their viewers can send them gifts expressing appreciation for their content. The reel creators need to reach the threshold of $100; then, they’ll be able to convert their received gifts into cash. The feature where Instagram expands gifts for Reels will make an opportunity for the creators to earn money directly from the content and make a living.
Anyone can send gifts on Instagram. The basic motive for sending gifts on Instagram Reels is to show appreciation to your favorite creator on the platform.
Method 7: Make Money on Instagram Reels Using Subscription
Instagram launched its paywall subscription feature in 2022. The subscription feature of Instagram lets the creators on the platform put their content behind a paywall. Only the subscribed users of the content will have access to exclusive content on the platform.
Once a user subscribes to your content, they will have to pay beforehand to enjoy your content on the platform. The subscription button on Instagram gives a user exclusive access to your content.
Method 8: Make Money on Instagram Reels Using Instagram Reels Play Bonus Program
Instagram also has a Reels Play Bonus Program; the program is a payout that creators receive after their Reels get a certain amount of views within a specified timeframe. The program was launched by Instagram so that creators can earn money directly on the platform without brand sponsorships and affiliate marketing.
For Instagram Reels bonuses eligibility, you need to have a creator or business account, and then you can earn money on Reels which have at least 1,000 views within a 30-day period. Even though the bonus program was a great source to earn money on Reels, but in March 2023, Instagram announced that it will stop extending new and renewed Reels Play deals on Instagram globally.
Instagram never stops experimenting. Every other day there is a new feature launched by Instagram. As a creator, you can easily earn money and make your living on Instagram. To know, how to earn from instagram reels and how to get paid for reels, read the entire article and share it with your friends.
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Frequently Asked Questions
1. How many views on Instagram Reels to get paid?
Reels that generate at least 1,000 views within a 30-day period can earn through Reels Play Bonus program.
2. Who is the highest-paid Instagrammer?
Cristiano Ronaldo (@cristiano), one of the most well-known football players in the world is the highest-paid Instagrammer.
3. How much Instagram pays for 1,000 views on Reels?
To anyone whose Reels get at least 1,000 views over a 30-day period. The Reels Play bonus program pays creators up to $35,000 per month.
4. How do you get invited to Reels bonus?
You must have created at least 5 reels in the last 30 days. You must receive at least 100K Reels Plays in the last 30 days.