How to Do Product Promotions in IG Group Chats: New Promotional Tool By Instagram!

how to do Product Promotions in IG Group Chats

Instagram as a platform never stops experimenting. Every other day, a new feature is launched by Instagram, and whether or not users like it, the platform just keeps on adding new features. Post-pandemic, Instagram has become a great tool for small business owners to grow and earn money on the platform. In recent news, Meta is testing product promotion and pushing to monetize messaging features on the platform. In this article, I will tell you, How to Do Product Promotions in IG Group Chats.

Public posting on the news feed and stories is a great way to promote your products on the platform. But recently, Meta has been experimenting with messaging features and launched its broadcast channel feature as well. So, without further ado, let’s dig in to learn about how to do product promotions in IG group chats.

What is Product Promotions in IG Group Chats?

Instagram’s parent company, Meta, has been experimenting with its features which will help business accounts and creators to earn money on the platform. In the latest news, Meta is trying to push and monetize messaging, which will enable businesses to grow through private messaging across its platforms.

A tweet posted by a user Sachin Shah, a tweet indicated that Instagram is shifting to monetize messaging on its platform. The tweet from Shah said, “#Instagram has started testing adding products in group chats. It’s moving heavily on conversational commerce and that ecosystem.

Whether or not the feature will work, only time will tell. But it is a great way for users to connect with their followers and promote their products through the messaging platform. As a business owner, you will have to highlight relevant products in your group chats.

When Will the Product Promotions Feature in IG Chats Be Available?

How to Do Product Promotions in IG Group Chats

So far, there is no information about when this feature will be available for users and who will qualify to use this feature. And if only business accounts could promote their products.

Some users have questions that if the product promotions feature will be available only for group messaging and not for one-on-one messages. But according to a prompt shared on Twitter, users will be able to be directly prompted to highlight their products in messaging discussions.

How to Do Product Promotions in IG Group Chats?

Well, there is now another way to promote your business on Instagram. Sliding in your DMs has a different meaning now; you can promote your products in Instagram messaging groups. In order to do product promotions in Instagram group chats, follow the given steps.

How to Do Product Promotions in IG Group Chats
  1. Launch the Instagram app on your device.
  2. Tap on the messaging icon located at the top right corner of the screen.
  3. Navigate to the group chat in which you want to promote your products and click on it.
  4. You will find a prompt on the screen, which will ask you if you want to promote your goods in messages.
  5. Tap on the Sell products prompt. You will be directed to a product listing creation process.
  6. Once you fill in the details, including name, pricing, and description of the product, tap on send to chat, and you are done.

Wrapping Up

Instagram never stops experimenting. Every other day there is a new feature launched by Instagram. To learn about product promotions in Instagram messages and How to Do Product Promotions in IG Group Chats, read the entire article and do share it with your friends. For more trending stuff on technology, Social Media, and Gaming, keep visiting, Path of EX. For any queries, comment below, and we will get back to you ASAP!

Frequently Asked Questions

How to Do Product Promotions in IG Group Chats?

Launch the Instagram app on your device>Tap on the messaging icon located at the top right corner of the screen>Navigate to the group chat in which you want to promote your products and click on it>You will find a prompt on the screen, which will ask you if you want to promote your goods in messages>Tap on the Sell products prompt. You will be directed to a product listing creation process>Once you fill in the details, including name, pricing, and description of the product, tap on send to chat, and you are done.

What is Product Promotions in IG Group Chats?

Meta is trying to push and monetize messaging, which will enable businesses to grow through private messaging across its platforms.

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